We promised you exciting things were brewing here at Printfection, the latest innovation being Printfection myBrand. Using myBrand, any Printfection partner can white-label their entire store, checkout, and delivery experience. This is the most powerful and feature-rich solution in the Print-on-Demand industry for building your brand and improving your conversion rate—in turn making you more money! Printfection myBrand gives our partners complete control over the customer experience in three main areas:
In-Store Experience
- Ability to remove the Printfection header bar from your store, including the Printfection logo
- Easier for customers to contact the partner/ store owner directly with the new custom Contact/ Help URL for general inquiries
- Revised in-store Help Center
- Contact forms carrying your branding
Checkout Experience
- Customize the logo, background image, and color scheme
- Choose your own font
- Return customers to your own URL after checkout
Delivery Experience
- Send order confirmation emails with your own “From” name and your business/ store name displayed prominently in the email body
- Add your own footer to the emails
- Display your logo on packing slips and shipping labels
FAQs:
Q: Why is this important?
A: Simply put, myBrand provides your customers with an improved shopping experience. Customers will never know you’re using a third-party fulfilment company. Besides the superior overall experience, one of our main goals in developing myBrand is to increase your conversion rate, giving your customers the confidence to buy from you and your brand. Solid branding will also mean a better chance of repeat business. When the customer receives their merchandise with your branding and logo on the packaging, you are sure to make a lasting impression.
Better yet, when you combine myBrand with the Developer Platform & API, you can create your own completely customized experience from your own URL.
Q: How much does Printfection myBrand cost?
A: Right now, there's no cost to use Printfection myBrand, which makes myBrand a terrific value and a fantastic opportunity to build your brand. Printfection myBrand is available to all of our partners.
Q: How can I get started with Printfection myBrand?
A: Existing Customers: Login to your Printfection account & click on your Store Name > Store Settings > myBrand. If you don’t see the myBrand option on your store settings page, enable a custom theme first.
New Customers: Create a Printfection account free of charge. After you create your account, create a store, select a custom theme, and now you’re ready to configure your myBrand options!
Way to go Printfection! You're front page at my site right now! It's about time someone listened to the shopkeepers and offered services for this niche!
Posted by: Kayecee | November 25, 2008 at 05:32 PM
Thanks for adding these new settings.
I tried implementing some of the options. The size limitation on the header image for the checkout page doesn't work for me. It is because my image is over 100px tall and it got shrunk instead of stretching full width across the page like on my store site.
The note under Email Footer said 255 characters maximum. After I typed in text under that limit and clicked Save Options, my text was cut down to may be 50 characters.
By the way, is it possible to add Tahoma as another font option? That's what I am using on my store.
Will the myBrand option remain free forever? Your Q&A above said, "Right now....." which doesn't sound permanent.
Anyhow, I am glad to hear you guys are making improvements. I've only been using your service for less than a month. Although I haven't make a sale, I really like it so far. Thank you.
Posted by: Joanne | November 26, 2008 at 10:36 PM
Hi Joanne,
We have no plans to charge for myBrand. For your myBrand Header image, I suggest that you create a suitable one that fits in with the size constraints.
We will look at adding more fonts in later releases.
Posted by: Gavin Smith | December 03, 2008 at 05:28 PM
The note under Email Footer said 255 characters maximum. After I typed in text under that limit and clicked Save Options, my text was cut down to may be 50 characters.
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I also found this bug. Can you get that fixed? It suggests we add in the link to the contact page but the "actual" character limit cuts it off.
Posted by: Adam | February 03, 2009 at 11:26 AM
Thanks Adam, we have fixed that, you can now use the full 255 characters.
Posted by: Printfection | February 04, 2009 at 05:12 PM
I hope you're not married to your current website design for future releases. I find the organization very very counter-intuitive. As a graphic designer, I am frustrated how complicated you make out of such simple actions as upload, choose, customize info, organize into stores and sections, visualizing the store, etc.
At least for now put clearer step-by-step directions directly on your current design to explain how to begin a new store in an organized way. And why are images at the top of the list of products? Why is it impossible to flip to see what the store looks like as I prepare products and descriptions? I must have come across a hundred annoying design decisions and quirks. It's like your programmers and merchandising professionals don't know what tools and processes your customers need.
Everything is TOO DIFFICULT.
It should be SO MUCH EASIER.
Posted by: Dean Morris | September 20, 2009 at 08:46 AM
Dean,
We know the store management interface needs a lot of work and we plan to completely re-work it here soon. It was written three years ago and we've learned a lot since then. I understand your frustration and ask you to please hang in there. Thanks for the feedback.
Casey
Co-Founder/ CEO
Posted by: Casey Schorr | October 09, 2009 at 02:57 PM