Topic: Social Media

Should your startup be on Pinterest?

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Ten blogs for marketers at technology companies

If you’re working in advertising and marketing for a tech company or start-up, we’ve rounded up the best blogs for your RSS feed: (more…)

Ten must read startup blogs for entrepreneurs

These tech and startup blogs offer awesome advice and consistent insight, and should make the cut for your RSS reader:

1.) Both Sides of the Table: Mark Suster is a 2x entrepreneur who has gone to the Dark Side of Venture Capital and focused on both sides of the table for Los Angeles and Silicon Valley. He joined GRP Partners in 2007 as a General Partner after selling his company to Salesforce.com. He focuses on early-stage technology companies and as such blogs about what it takes to be an entrepreneur, how to negotiate successfully, investing, and marketing.

2.) Techcrunch: A group-edited blog about technology start-ups, particularly the Web 2.0 sector. It offers technology news and analysis, as well as profiles of startup companies, products, and websites. It was founded by Michael Arrington in 2005, and was first published on June 11, 2005.

3.) Signal vs Noise: Weblog by the guys behind 37Signals about usability and good design, with a technology focus. 37signals is a privately held web application company based in Chicago co-founded in 1999 by Jason Fried, Carlos Segura, and Ernest Kim. Its first commercial application was Basecamp; this was followed by Backpack, Campfire, and Highrise. The blog is known for its outspoken voice and strong stances.

4.) Read Write Web: A popular weblog launched in 2003 by Richard MacManus, that provides Web Technology news, reviews and analysis, covering web apps, web technology trends, and social networking.

5.) Wired: A news site covering current and future trends in technology, and how they are shaping business, entertainment, communications, science, and politics. It is known for coining new terms, such as “the Long Tail”and “crowdsourcing.” It is also well known for its annual tradition of handing out Vaporware Awards which recognize “products, videogames and other nerdy tidbits pitched, promised and hyped, but never delivered.”

6.) Fast Company Design: Inspiring stories about innovation and business, seen through the lens of design.

7.) Betashop: Betashop is the blog of Jason Goldberg, founder & Chief Executive Officer at Fab.com. Jason reveals and behind the scenes peak at Fab including customer acquisition, design, metrics, etc and touches on other technology related topics.

8.) Startup Lessons Learned: This blog includes lots of ideas and learnings every startup can benefit from. It’s authored by Eric Ries, creator of the Lean Startup methodology. He previously co-founded and served as Chief Technology Officer of IMVU.

9.) OnStartups: Written by Dharmesh Shah this blog covers software startups in depth, sharing pain and passion points from his own experience.

10.) VentureHacks: Written by Nivi and Naval, founders (AngelList, Epinions), investors (Twitter), students (life), and advisors (billions), this site shares the best startup advice they can find from others and their own experiences.

Bonus: AVC: The musings of a VC in NYC: Fred Wilson is a VC and principal of Union Square Ventures blogs about helping people start and build technology companies.

Have other favorites? Please share them in the comments below!

Ten hilarious GIFs to sum up your week

When you work for a tech company, by the end of the (60+ hour) week you can use a good laugh. So kick back, relax, and enjoy this collection of the best marketing and start-up reaction gifs: (more…)

How to start social media relationships

There are millions of transaction points over the life of a “social media” relationship. Let’s start with one of the first: right after the follow. What do you do? Follow back? Tweet thanks? Send a DM?

After following a social media brand on Twitter I recently received this DM:

Thanks for the follow SwagLove. Hope you find some interesting stuff on Social Media in Business with us. http://link-to-their-website.com

This is obviously an auto-DM. And I know that link is self-serving without even clicking on it! Go ahead and push your stuff on your website, but on social you have to earn that privilege. Sending a message like this right after someone follow you is not a long enough relationship!

It’s like trying for a home run on the first date

This never works! Instead, say hi. Ask something genuine about the person or their business. Tweet your thanks. Tell others that you followed me. Do something engaging!

What do you think? How do you start off your social relationships?

Customer-Sourcing Your Next T-Shirt Design

Surfing monkeys, t-shirts, and social media. Seems to be a winning combination for one of the fastest growing email marketing companies on the planet. Check out MailChimp's recent email blast to solicit customer feedback (via social media) for their next t-shirt design:

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BlackBerry Twitter T-Shirt Giveaway

BlackBerry Announces Twitter T-Shirt Giveaway Research In Motion's latest Twitter marketing offer was a t-shirt giveaway for their UK followers. Every 10th person to follow the BlackBerry Twitter Account and retweet the following message won this shirt:

Follow us & RT this tweet by 5pm GMT for your chance to win a BBM T-shirt! Every 10th tweet wins! (UK ONLY) #BBMT4MeUK

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