The Official Printfection Blog

Our platform handles the purchasing, management, and fulfillment of your company's branded swag.

Topic: Merchandise

7 Ways to Use Marketing Swag to Smash Your Revenue Goals

Marketing swag, or schwag, often sports a poor reputation. If you’re in Marketing or Sales, you might not view it as an incredibly strategic or important part of your success. But that mindset leaves serious money on the table. Here are 7 ways you can use marketing swag to smash your company’s revenue goals – some of which you may… read more.

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Pets deserve swag love too

Nothing says I get you quite like swag for the cats and dogs on your team.  And with so many pet-friendly offices spaces, Spot shouldn’t be left out. That’s why Printfection now has a Pet Category (Scroll to the bottom or choose the pet category in the upper right). For many of your employees, prospects, and customers, pets are their children…. read more.

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Make your t-shirts stand out

Whether you want to increase awareness, support brand loyalty, or just bring some joy to an event, t-shirts are a perfect choice. Of course, while t-shirts are the quintessential “startup swag” item, they can also be a powerful branding tool for any company. And with a little thought and intention from your design team, they can really make a splash with… read more.

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How to choose promotional merchandise for your next big event

Conferences, trade shows, and events are a great way to meet your customers and prospects and spread the word about your products and services. What better way to increase engagement, spread your brand, and connect with your customers, than with awesome swag?! The Printfection team has pulled together a list of our top-selling items specifically designed to increase your reach… read more.

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Five key attributes to take your swag to the next level

Everyone wants cool swag. But how do you ensure your swag really hits the mark? Here at Printfection we’ve seen our customer’s success (and failure) with swag. We’ve learned that cool swag isn’t just about trendy items. From this experience we’ve developed the Printfection Swagolosophy.   The Printfection Swagolosophy Cool swag — Represents your brand Is useful Has staying power… read more.

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What is swag management (and why you should even care)

Swag management is hardly a popular term on Google. Yet, most companies are already managing swag today — and doing it better can lead to tremendous benefits in saved time and increased revenue. Unfortunately, the term ‘swag’ often causes confusion, so let’s first clear that up. By swag, we’re referring to promotional merchandise, or promotional products, among many other terms. … read more.

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Our team’s take on the top five trending promotional merchandise items

Picking out your promotional merchandise can be tough. That’s why we pulled together the experts at Printfection and asked them about the most popular items they see day-to-day. From lists of items specific to a technology-centric audience to really great t-shirt ideas, we’re always impressed with our merchandise team’s knowledge. Here’s just the tip of the iceberg with a list… read more.

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Startup shirt roundup

Let’s end the week with something easy on the eyes, shall we? Check out these awesome startup threads, found through a quick search on the Internet:

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Featured t-shirt design of the month: Printfection’s unicorn

We know that it can be challenging to design good swag. But it’s important to dig deeper than a plain old logo. Push beyond the basics and create some threads that your customers will be proud to wear. That way, rather than being cooped up in a dresser drawer, your brand will reach even more corners of the world as… read more.

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Customer-Sourcing Your Next T-Shirt Design

Surfing monkeys, t-shirts, and social media. Seems to be a winning combination for one of the fastest growing email marketing companies on the planet. Check out MailChimp's recent email blast to solicit customer feedback (via social media) for their next t-shirt design:

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